The first Union Bank branded train was ceremonially flagged off on 21st December 2010 from the Fort Railway Station in the presence of officials from both Union Bank and Sri Lanka Railways. This is the first time a Bank has branded a S8 power set. The dual engine train along with 7 carriages is expected to create prominent awareness for the Bank brand.
A.G. Mahnama, GM – Sri Lanka Railways, Asoka De Silva, Senior Director, Anil Amarasuriya, Director/CEO, Nilanth De Silva, COO of Union Bank, along with members of the corporate management and marketing team were present at the event. This initiative is a part of the Banks image building process which enables it to take the Bank brand and awareness of its products and services across the island to a wider spectrum of consumers. The colorfully branded train displaying its key retail brands took its first journey from Colombo to Rambukkana.